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 Generated on May 07 2016 15:35 PM

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* The results are cached for 30s. If you have made changes to your page, please wait for 30s before re-running the test.

SEO Content

Title Chipotle

Length : 8

Ideally, your title should contain between 10 and 70 characters (spaces included). Try to write a catchy title to get attention.
Description Chipotle Mexican Grill, USA, Canada and UK, Burritos, Tacos and more. Food With Integrity.

Length : 90

Great, your meta description contains between 70 and 160 characters.
Og Meta Properties This page does not take advantage of Og Properties. When people share or like your page, it is great to have good Og properties. Otherwise, they will just see a link to your website.

In case of Facebook or Twitter this is how you get started:

Facebook: https://developers.facebook.com/docs/sharing/webmasters

Twitter: https://dev.twitter.com/cards/getting-started
H1 H2 H3 H4 H5 H6
2 7 4 1 0 6
  • [H1] Hours to prepare, seconds to serve.
  • [H1] Team Build While Building Tacos
  • [H2] {{restaurant.address1}}, {{restaurant.address2}} {{restaurant.city}}, {{restaurant.state}} {{restaurant.zipcode}}
  • [H2] See how it's done
  • [H2] View Office Catering Options
  • [H2] What’s Happening
  • [H2] Thank You
  • [H2] Thank You
  • [H2] Unsubscribed
  • [H3] Stay Connected
  • [H3] Our Other Sites
  • [H3] About
  • [H3] Chipotle Around the World
  • [H6] Get a free burrito while you’re at it
  • [H6] Check out how we’re saving energy in our restaurants
  • [H6] Dreams do come true. We deliver.
  • [H6] Find a chipotle and order on the go with our app
  • [H6] See what we've done to make our food as safe as possible
Images We found 14 images on this web page.

7 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio Ratio : 9%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content. Search engines these days are smart enough to figure out if a page is on-topic and interesting enough to get higher rankings in their search results.

Try to write a good article around 1500 words and check for grammar and spelling errors. As they say in the SEO world: "Content is King."
Flash Perfect, no Flash content has been detected on this page.
Iframe IFrames elements were detected on this page. Search engines cannot read what is inside an IFrame (For example YouTube video's). It's not crucial, but if there is an alternative, please look into it.

URL Rewrite Good!
Underscores in the URLs We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
In-page links We found a total of 24 links including 3 link(s) to files

Anchor Type Juice
Get Directions Internal Passing Juice
{{restaurant.phone}} Internal Passing Juice
Order Online Internal Passing Juice
careers Internal Passing Juice
gift cards Internal Passing Juice
Menu Internal Passing Juice
Nutrition Internal Passing Juice
Food with Integrity Internal Passing Juice
What’s Happening Internal Passing Juice
Catering Internal Passing Juice
Delivery Internal Passing Juice
Talk to Us Internal Passing Juice
order now Internal Passing Juice
- Internal Passing Juice
Terms of Use Internal Passing Juice
Cultivate Festival External Passing Juice
Cultivate Foundation External Passing Juice
The Chipotle Store Internal Passing Juice
ShopHouse Southeast Asian Kitchen External Passing Juice
Pizzeria Locale External Passing Juice
Company Internal Passing Juice
Investors Internal Passing Juice
California Transparency in Supply Chain Act Internal Passing Juice
Privacy Policy Internal Passing Juice

SEO Keywords

Keywords Cloud from enter see address unsubscribe future email view updates chipotle
Keywords Consistency
Keyword Content Title Description Headings
chipotle 5
see 3
email 3
from 3
unsubscribe 2


Url Domain : chipotle.com
Length : 12
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language You have not specified a language.


Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 15
Warnings : 6
Email Privacy Great! No email address has been found as plain text!
Deprecated HTML Great! We haven't found any deprecated HTML tags.
Speed Tips
Excellent, your website doesn't use nested tables.
Your website is using inline styles.
Great, your website has a few CSS files.
Perfect, your website has a few JavaScript files.
Perfect, your website takes advantage of gzip.


Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content


XML Sitemap Missing

Your website does not have an XML sitemap - to make it easier for search engines to find your pages it is wise to generate a sitemap.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more efficiently.

Go here to know more on how to set this up: http://www.sitemaps.org/protocol.html

If you have a lot of pages (up to 500 pages is free) you can auto generate them here: https://www.xml-sitemaps.com
Robots.txt http://chipotle.com/robots.txt

Great, your website has a robots.txt file.
Analytics Great, your website has an analytics tool.

   Google Tag Manager

PageSpeed Insights


Clicky Web Analytics