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 Generated on March 08 2016 22:43 PM

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* The results are cached for 30s. If you have made changes to your page, please wait for 30s before re-running the test.

SEO Content

Title HSBC Bank Australia - Personal Banking | HSBC Australia

Length : 55

Perfect, your title contains between 10 and 70 characters.
Description HSBC Bank Australia offers a range of accounts, online banking, credit cards, home loans, term deposits, foreign currency accounts and more.

Length : 140

Great, your meta description contains between 70 and 160 characters.
Og Meta Properties This page does not take advantage of Og Properties. When people share or like your page, it is great to have good Og properties. Otherwise, they will just see a link to your website.

In case of Facebook or Twitter this is how you get started:

Facebook: https://developers.facebook.com/docs/sharing/webmasters

Twitter: https://dev.twitter.com/cards/getting-started
H1 H2 H3 H4 H5 H6
1 3 0 0 0 0
  • [H1] Welcome to HSBC in Australia
  • [H2] Latest News and Offers
  • [H2] Online Services
  • [H2] Quick Links
Images We found 36 images on this web page.

Awesome! Most or all of your images have alt attributes.
Text/HTML Ratio Ratio : 13%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content. Search engines these days are smart enough to figure out if a page is on-topic and interesting enough to get higher rankings in their search results.

Try to write a good article around 1500 words and check for grammar and spelling errors. As they say in the SEO world: "Content is King."
Flash Perfect, no Flash content has been detected on this page.
Iframe IFrames elements were detected on this page. Search engines cannot read what is inside an IFrame (For example YouTube video's). It's not crucial, but if there is an alternative, please look into it.

URL Rewrite Good!
Underscores in the URLs Perfect! No underscores detected in your URLs.
In-page links We found a total of 49 links including 0 link(s) to files

Anchor Type Juice
Home Internal Passing Juice
Personal Banking Internal Passing Juice
HSBC Premier Internal Passing Juice
HSBC Business Internal Passing Juice
HSBC Corporate Internal Passing Juice
Global Banking External Passing Juice
About HSBC Internal Passing Juice
Locate Us Internal Passing Juice
Contact Us Internal Passing Juice
Site Map Internal Passing Juice
Services Internal Passing Juice
Bank Accounts Internal Passing Juice
Home Loans Internal Passing Juice
Credit Cards Internal Passing Juice
Personal Loans Internal Passing Juice
Insurance Internal Passing Juice
Financial Planning Internal Passing Juice
Foreign Exchange Internal Passing Juice
Investments Internal Passing Juice
International Internal Passing Juice
Business Internal Passing Juice
Corporate Internal Passing Juice
Global Asset Management Internal Passing Juice
Next Internal Passing Juice
#StartsToday Internal Passing Juice
home&Away Privilege Program Internal Passing Juice
HSBC Personal Loan Internal Passing Juice
FATCA - What you need to know External Passing Juice
中文网上银行 Internal Passing Juice
Online Registration Demo Internal Passing Juice
Online Security Internal Passing Juice
Credit Cards Online Internal Passing Juice
Treasury and Capital External Passing Juice
HSBC Share Trading Internal Passing Juice
Debtors Direct Internal Passing Juice
Interest Rates Internal Passing Juice
Exchange Rates Internal Passing Juice
Retrieve an Application Internal Passing Juice
Loan Calculator Range Internal Passing Juice
Online Security Internal Passing Juice
Commonly Used Forms Internal Passing Juice
Important Disclosures Internal Passing Juice
Financial Difficulty Internal Passing Juice
Accessibility Internal Passing Juice
HSBC Group Countries External Passing Juice
Privacy and Security Internal Passing Juice
Terms of Use Internal Passing Juice
Hyperlink Policy Internal Passing Juice
General Advice Warning Internal Passing Juice

SEO Keywords

Keywords Cloud online hsbc personal bank global banking credit services australia offers
Keywords Consistency
Keyword Content Title Description Headings
hsbc 20
personal 7
banking 7
australia 5
online 5


Url Domain : hsbc.com.au
Length : 11
Favicon Great, your website has a favicon.
Printability Great. We have found a Print-Friendly CSS.
Language Good. Your declared language is en.


Doctype XHTML 1.0 Transitional
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 12
Warnings : 24
Email Privacy Great! No email address has been found as plain text!
Deprecated HTML Great! We haven't found any deprecated HTML tags.
Speed Tips
Excellent, your website doesn't use nested tables.
Your website is using inline styles.
Your website has too many CSS files (more than 4).
Your website has too many JS files (more than 6).
Perfect, your website takes advantage of gzip.


Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content


XML Sitemap Missing

Your website does not have an XML sitemap - to make it easier for search engines to find your pages it is wise to generate a sitemap.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more efficiently.

Go here to know more on how to set this up: http://www.sitemaps.org/protocol.html

If you have a lot of pages (up to 500 pages is free) you can auto generate them here: https://www.xml-sitemaps.com
Robots.txt Missing

Your website doesn't have a robots.txt file - this can be problematic.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.

For more information on how to do this: www.robotstxt.org
Analytics Missing

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but it can also be good to install a second one in order to cross-check the data. This can be Google Analytics or Clicky.com

PageSpeed Insights