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 Generated on March 21 2016 16:48 PM

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SEO Content

Title MyPlay | The Official eCommerce Connection between Fans and Brands

Length : 68

Perfect, your title contains between 10 and 70 characters.
Description The Official eCommerce Connection between Fans and Brands

Length : 57

Ideally, your meta description should contain between 70 and 160 characters (spaces included).
Og Meta Properties Good, your page takes advantage of Og Properties. You can click the expand button below-right to see what it contains.

Property Content
site_name MyPlay
title MyPlay | The Official eCommerce Connection between Fans and Brands
description The Official eCommerce Connection between Fans and Brands
type website
H1 H2 H3 H4 H5 H6
5 13 9 0 0 0
  • [H1] MyPlay
  • [H1] PlayStation
  • [H1] The 1975
  • [H1] PopMarket
  • [H1] The Walking Dead
  • [H2] The official ecommerce connection between fans and brands
  • [H2] PERMISSION TO PLAY! Playtime isn't just for children. We believe in the need to escape ... to play some records, play conqueror with a Viking’s axe, or play hooky to binge watch Breaking Bad. MyPlay is the hall pass for fans of all ages to enter the world of their favorite shows, artists or brands, and take a piece home.
  • [H2] Sony Computer Entertainment Europe
  • [H2] Universal Music Group
  • [H2] MyPlay Direct
  • [H2] AMC Networks
  • [H2] We power commerce-enabled playgrounds for some of the biggest names in music, sports, film, TV, gaming and lifestyle brands.
  • [H2] We allow our partners to focus on creating groundbreaking content, while we deliver the destination and cool merch for fans to live and breathe the brands they love. We develop immersive online storefronts, curate authentic merchandise and handle all logistics from concept through customer care.
  • [H2] It's an exciting time for us and the industry. Stay up to date on the latest news.
  • [H2] Every MyPlay leader is passionate about transforming the way brands connect with fans. With an impressive track record across entertainment, licensing, advertising and retail, we know the industry inside and out, bringing decades of experience to every store we launch, every product we sell, and each fan we serve.
  • [H2] Dan Pelson
  • [H2] Bart Chinnici
  • [H2] Craig Walsey
  • [H3] Tailored Technology
  • [H3] Immersive Experiences
  • [H3] Strategic Merchandising
  • [H3] Collaborative Marketing
  • [H3] Global Fullfilment & Customer Service
  • [H3] General Info
  • [H3] New Biz
  • [H3] PR Inquiries
  • [H3] Customer Service
Images We found 29 images on this web page.

25 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio Ratio : 21%

Awesome! This page's ratio of text to HTML code is higher than 15, but lower than 25 percent.
Flash Perfect, no Flash content has been detected on this page.
Iframe Great, there are no IFrames detected on this page.

URL Rewrite Good!
Underscores in the URLs Perfect! No underscores detected in your URLs.
In-page links We found a total of 13 links including 0 link(s) to files

Anchor Type Juice
Our Work Internal Passing Juice
Brand Partners Internal Passing Juice
Solutions Internal Passing Juice
Press Internal Passing Juice
Leadership Internal Passing Juice
Contact Internal Passing Juice
Read More Internal Passing Juice
Terms & Conditions External Passing Juice
Privacy Policy External Passing Juice
Cookie Policy External Passing Juice
Affiliates External Passing Juice
Customer Service External Passing Juice
MyPlay Direct, Inc. Internal Passing Juice

SEO Keywords

Keywords Cloud myplay visit bart fans from brands play music new store
Keywords Consistency
Keyword Content Title Description Headings
store 15
from 10
myplay 9
fans 8
visit 8


Url Domain : myplaydirect.com
Length : 16
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is en.


Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 14
Warnings : 14
Email Privacy Warning! At least one email address has been found in plain text. Your email address will be used for spam. Please consider one of these options:

1. Integrate a contact form on your site.
2. Make it difficult for spam bots by using an obfuscator: Email Address Obfuscator
Deprecated HTML Great! We haven't found any deprecated HTML tags.
Speed Tips
Excellent, your website doesn't use nested tables.
Your website is using inline styles.
Great, your website has a few CSS files.
Perfect, your website has a few JavaScript files.
Your website does not take advantage of gzip.


Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content


XML Sitemap Missing

Your website does not have an XML sitemap - to make it easier for search engines to find your pages it is wise to generate a sitemap.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more efficiently.

Go here to know more on how to set this up: http://www.sitemaps.org/protocol.html

If you have a lot of pages (up to 500 pages is free) you can auto generate them here: https://www.xml-sitemaps.com
Robots.txt http://myplaydirect.com/robots.txt

Great, your website has a robots.txt file.
Analytics Missing

We didn't detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website. You should have at least one analytics tool installed, but it can also be good to install a second one in order to cross-check the data. This can be Google Analytics or Clicky.com

PageSpeed Insights