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 Generated on March 14 2016 02:14 AM

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* The results are cached for 30s. If you have made changes to your page, please wait for 30s before re-running the test.

SEO Content

Title NICE | The National Institute for Health and Care Excellence

Length : 60

Perfect, your title contains between 10 and 70 characters.

Length : 0

Description is missing. It will tell search engines and potential visitors what your page is about. Keep it between 70 and 160 characters (spaces included).

Note: Google sometimes chooses not display the description you put in here, but rather shows a part of your page text that it seems relevant to the users search query..
Og Meta Properties This page does not take advantage of Og Properties. When people share or like your page, it is great to have good Og properties. Otherwise, they will just see a link to your website.

In case of Facebook or Twitter this is how you get started:

Facebook: https://developers.facebook.com/docs/sharing/webmasters

Twitter: https://dev.twitter.com/cards/getting-started
H1 H2 H3 H4 H5 H6
1 5 4 3 0 0
  • [H1] Improving health and social care through evidence-based guidance
  • [H2] Latest guidance
  • [H2] Latest guidance in consultation
  • [H2] Latest guidance
  • [H2] Latest guidance in consultation
  • [H2] Latest news
  • [H3] Explore
  • [H3] Syndication services
  • [H3] Guidance app
  • [H3] Get involved
  • [H4]  
  • [H4]  
  • [H4] In-depth
Images We found 6 images on this web page.

6 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio Ratio : 12%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content. Search engines these days are smart enough to figure out if a page is on-topic and interesting enough to get higher rankings in their search results.

Try to write a good article around 1500 words and check for grammar and spelling errors. As they say in the SEO world: "Content is King."
Flash Perfect, no Flash content has been detected on this page.
Iframe IFrames elements were detected on this page. Search engines cannot read what is inside an IFrame (For example YouTube video's). It's not crucial, but if there is an alternative, please look into it.

URL Rewrite Good!
Underscores in the URLs Perfect! No underscores detected in your URLs.
In-page links We found a total of 52 links including 4 link(s) to files

Anchor Type Juice
Find NICE guidance Internal Passing Juice
NICE Pathways Internal Passing Juice
Standards and indicators Internal Passing Juice
ClearWay RX for drug delivery to coronary artery thrombotic lesions Internal Passing Juice
ODFS Pace and Pace XL functional electrical stimulation devices for treating drop foot Internal Passing Juice
Antenatal care for uncomplicated pregnancies Internal Passing Juice
Community engagement: improving health and wellbeing and reducing health inequalities Internal Passing Juice
Preventing excess winter deaths and illness associated with cold homes Internal Passing Juice
View all guidance Internal Passing Juice
Mental health problems with learning disability : Topic engagement Internal Passing Juice
Mental health problems in people with learning disabilities : Draft guidance consultation Internal Passing Juice
Diabetes in adults QS (update) : Quality Standard consultation Internal Passing Juice
Early years - promoting health and wellbeing : Quality Standard consultation Internal Passing Juice
Harmful sexual behaviour among children and young people : Draft guidance consultation Internal Passing Juice
View all consultations Internal Passing Juice
News Internal Passing Juice
About Internal Passing Juice
Events Internal Passing Juice
Get involved Internal Passing Juice
Save money and increase productivity using NICE Internal Passing Juice
All of our cost saving guidance in one place Internal Passing Juice
Interactive tools to help you generate return on investment Internal Passing Juice
Book your place at NICE question time  - Swansea, 16 March 2016 Internal Passing Juice
Join a committee and help to develop our guidance Internal Passing Juice
Putting patients, excellence and experience at the heart of care Internal Passing Juice
NICE approves sickle cell device that could save NHS £13m per year Internal Passing Juice
Mechanical clot retrieval - 3 patient stories Internal Passing Juice
Tweets by @NICEcomms External Passing Juice
Into practice Internal Passing Juice
Contact us Internal Passing Juice
Leave feedback Internal Passing Juice
Jobs Internal Passing Juice
Pathways Internal Passing Juice
Savings and productivity Internal Passing Juice
Evidence search Internal Passing Juice
BNF Internal Passing Juice
BNFC Internal Passing Juice
Clinical knowledge summaries Internal Passing Juice
Journals and databases Internal Passing Juice
Register as a stakeholder Internal Passing Juice
Citizens council Internal Passing Juice
Consultations Internal Passing Juice
Fellows and scholars Internal Passing Juice
Student champions Internal Passing Juice
Tenders Internal Passing Juice
Public involvement Internal Passing Juice
Accessibility Internal Passing Juice
Freedom of information Internal Passing Juice
Re-using our content Internal Passing Juice
Glossary Internal Passing Juice
Terms and conditions Internal Passing Juice
Help Internal Passing Juice

SEO Keywords

Keywords Cloud save view guidance nice quality all care health consultation help
Keywords Consistency
Keyword Content Title Description Headings
guidance 11
nice 7
all 7
health 7
view 6


Url Domain : nice.org.uk
Length : 11
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is en.


Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 8
Warnings : 0
Email Privacy Great! No email address has been found as plain text!
Deprecated HTML Great! We haven't found any deprecated HTML tags.
Speed Tips
Attention! Try to avoid nested tables in HTML.
Your website is using inline styles.
Your website has too many CSS files (more than 4).
Your website has too many JS files (more than 6).
Your website does not take advantage of gzip.


Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content


XML Sitemap Missing

Your website does not have an XML sitemap - to make it easier for search engines to find your pages it is wise to generate a sitemap.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more efficiently.

Go here to know more on how to set this up: http://www.sitemaps.org/protocol.html

If you have a lot of pages (up to 500 pages is free) you can auto generate them here: https://www.xml-sitemaps.com
Robots.txt http://nice.org.uk/robots.txt

Great, your website has a robots.txt file.
Analytics Great, your website has an analytics tool.

   Google Tag Manager

PageSpeed Insights


Clicky Web Analytics