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 Generated on April 02 2016 17:20 PM

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SEO Content

Title Open Enrollment | Plan For Duke

Length : 31

Perfect, your title contains between 10 and 70 characters.
Description The 2016 open enrollment season is officially here. Learn more about your options and how to plan for Duke.

Length : 107

Great, your meta description contains between 70 and 160 characters.
Og Meta Properties This page does not take advantage of Og Properties. When people share or like your page, it is great to have good Og properties. Otherwise, they will just see a link to your website.

In case of Facebook or Twitter this is how you get started:

Facebook: https://developers.facebook.com/docs/sharing/webmasters

Twitter: https://dev.twitter.com/cards/getting-started
H1 H2 H3 H4 H5 H6
3 2 9 3 0 0
  • [H1] Don’t just enroll in any health plan. Plan for Duke.
  • [H1] " + planName + "
  • [H2] Wonder if your plan covers Duke as “in network”? Use the tool below to find out.
  • [H2] Why should you choose Duke? It’s simple.
  • [H3] So what’s your plan? Watch the videos below for answers, then scroll down the page to explore 2016 health plans that include access to Duke Medicine.
  • [H3] What is a narrow network plan? (0:53)
  • [H3] Am I in danger of losing my doctor? (0:46)
  • [H3] How do I choose a plan? (0:51)
  • [H3] What if I get my insurance on the exchange? (0:55)
  • [H3] You need a plan. (0:50)
  • [H3] Wonder if your plan covers Duke as “in network”? Use the tool below to find out.
  • [H3] How do/will you get your health insurance?
  • [H3] How do/will you get your health insurance?
  • [H4] Don't see your plan?Tap to call
  • [H4] I’d like to speak to an Enrollment Navigator for help on the Healthcare Exchange.
  • [H4] More advice and helpful info:
Images We found 18 images on this web page.

13 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio Ratio : 6%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content. Search engines these days are smart enough to figure out if a page is on-topic and interesting enough to get higher rankings in their search results.

Try to write a good article around 1500 words and check for grammar and spelling errors. As they say in the SEO world: "Content is King."
Flash Perfect, no Flash content has been detected on this page.
Iframe IFrames elements were detected on this page. Search engines cannot read what is inside an IFrame (For example YouTube video's). It's not crucial, but if there is an alternative, please look into it.

URL Rewrite Your links have query strings. This is not very readable for your users.
Underscores in the URLs We have detected underscores in your URLs. You should rather use hyphens to optimize your SEO.
In-page links We found a total of 17 links including 1 link(s) to files

Anchor Type Juice
healthcare.gov External Passing Juice
#1 hospital in the state. External Passing Juice
What is a narrow network plan? (0:53) Internal Passing Juice
Am I in danger of losing my doctor? (0:46) Internal Passing Juice
How do I choose a plan? (0:51) Internal Passing Juice
What if I get my insurance on the exchange? (0:55) Internal Passing Juice
You need a plan. (0:50) Internal Passing Juice
Exchange or Broker Internal Passing Juice
Employer or Other Internal Passing Juice
Duke MyChart External Passing Juice
Contact us External Passing Juice
About this site External Passing Juice
Privacy policy External Passing Juice
Duke University External Passing Juice
For the media External Passing Juice
Print Reminder Sheet Internal Passing Juice
Print Reminder Sheet External Passing Juice

SEO Keywords

Keywords Cloud include enrollment from medicine plan insurance more health duke healthcaregov
Keywords Consistency
Keyword Content Title Description Headings
plan 17
duke 13
health 8
insurance 6
include 5


Url Domain : planforduke.com
Length : 15
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is en.


Doctype HTML 5
Encoding Perfect. Your declared charset is UTF-8.
W3C Validity Errors : 17
Warnings : 1
Email Privacy Great! No email address has been found as plain text!
Deprecated HTML Great! We haven't found any deprecated HTML tags.
Speed Tips
Excellent, your website doesn't use nested tables.
Your website is using inline styles.
Your website has too many CSS files (more than 4).
Your website has too many JS files (more than 6).
Perfect, your website takes advantage of gzip.


Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content


XML Sitemap Missing

Your website does not have an XML sitemap - to make it easier for search engines to find your pages it is wise to generate a sitemap.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more efficiently.

Go here to know more on how to set this up: http://www.sitemaps.org/protocol.html

If you have a lot of pages (up to 500 pages is free) you can auto generate them here: https://www.xml-sitemaps.com
Robots.txt Missing

Your website doesn't have a robots.txt file - this can be problematic.

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.

For more information on how to do this: www.robotstxt.org
Analytics Great, your website has an analytics tool.

   Google Analytics

PageSpeed Insights