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 Generated on March 26 2016 06:16 AM

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SEO Content

Title Welcome: The University of Sunderland

Length : 37

Perfect, your title contains between 10 and 70 characters.

Length : 0

Description is missing. It will tell search engines and potential visitors what your page is about. Keep it between 70 and 160 characters (spaces included).

Note: Google sometimes chooses not display the description you put in here, but rather shows a part of your page text that it seems relevant to the users search query..
Og Meta Properties This page does not take advantage of Og Properties. When people share or like your page, it is great to have good Og properties. Otherwise, they will just see a link to your website.

In case of Facebook or Twitter this is how you get started:

Facebook: https://developers.facebook.com/docs/sharing/webmasters

Twitter: https://dev.twitter.com/cards/getting-started
H1 H2 H3 H4 H5 H6
0 8 0 0 0 0
  • [H2] Sunderland recognised in national awards
  • [H2] Why choose Sunderland?
  • [H2] Welcome to the University of Sunderland
  • [H2] News and Events
  • [H2] Considering a course?
  • [H2] Getting here
  • [H2] University of Sunderland
  • [H2] Contact details
Images We found 13 images on this web page.

1 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio Ratio : 14%

This page's ratio of text to HTML code is below 15 percent, this means that your website probably needs more text content. Search engines these days are smart enough to figure out if a page is on-topic and interesting enough to get higher rankings in their search results.

Try to write a good article around 1500 words and check for grammar and spelling errors. As they say in the SEO world: "Content is King."
Flash Perfect, no Flash content has been detected on this page.
Iframe Great, there are no IFrames detected on this page.

URL Rewrite Good!
Underscores in the URLs Perfect! No underscores detected in your URLs.
In-page links We found a total of 49 links including 0 link(s) to files

Anchor Type Juice
Accessibility Internal Passing Juice
My Sunderland Internal Passing Juice
VIP login External Passing Juice
Menu Internal Passing Juice
Sunderland recognised in national awards Internal Passing Juice
Why choose Sunderland? Internal Passing Juice
Undergraduate study Internal Passing Juice
Postgraduate study Internal Passing Juice
Short courses and CPD Internal Passing Juice
Fees and funding Internal Passing Juice
Student life Internal Passing Juice
City of Sunderland Internal Passing Juice
International Internal Passing Juice
About the University Internal Passing Juice
Research Internal Passing Juice
Services for employers Internal Passing Juice
Sunderland Futures Internal Passing Juice
University Technical College External Passing Juice
Alumni Internal Passing Juice
University of Sunderland in London Internal Passing Juice
View all Internal Passing Juice
Digital and Technology Degree Apprenticeship supplies solution for high-tech businesses Internal Passing Juice
Hub of talent for the North East Internal Passing Juice
Call for collective action against legalising suicide Internal Passing Juice
More... Internal Passing Juice
More... Internal Passing Juice
Subject areas Internal Passing Juice
Order a prospectus Internal Passing Juice
Open days Internal Passing Juice
Scholarships Internal Passing Juice
Term dates Internal Passing Juice
Travel information Internal Passing Juice
University address Internal Passing Juice
Campus maps Internal Passing Juice
Directions to Sunderland Internal Passing Juice
University of Sunderland in London Internal Passing Juice
Faculties and Services Internal Passing Juice
Department contacts A-Z Internal Passing Juice
Current vacancies Internal Passing Juice
Find an expert Internal Passing Juice
Executive Team and Board of Governors Internal Passing Juice
News and events Internal Passing Juice
Conferencing and events External Passing Juice
Facebook, Twitter, YouTube Internal Passing Juice
Terms & Conditions Internal Passing Juice
Privacy & Cookies Internal Passing Juice
Freedom of Information Internal Passing Juice
Feedback Internal Passing Juice
Sitemap Internal Passing Juice

SEO Keywords

Keywords Cloud day students more degree choose university open postgraduate sunderland from
Keywords Consistency
Keyword Content Title Description Headings
sunderland 9
university 5
from 3
choose 3
postgraduate 3


Url Domain : sunderland.ac.uk
Length : 16
Favicon Great, your website has a favicon.
Printability We could not find a Print-Friendly CSS.
Language Good. Your declared language is en.


Doctype XHTML 1.0 Transitional
Encoding Perfect. Your declared charset is ISO-8859-1.
W3C Validity Errors : 124
Warnings : 104
Email Privacy Warning! At least one email address has been found in plain text. Your email address will be used for spam. Please consider one of these options:

1. Integrate a contact form on your site.
2. Make it difficult for spam bots by using an obfuscator: Email Address Obfuscator
Deprecated HTML Great! We haven't found any deprecated HTML tags.
Speed Tips
Excellent, your website doesn't use nested tables.
Your website is using inline styles.
Your website has too many CSS files (more than 4).
Your website has too many JS files (more than 6).
Your website does not take advantage of gzip.


Mobile Optimization
Apple Icon
Meta Viewport Tag
Flash content


XML Sitemap Missing

Your website does not have an XML sitemap - to make it easier for search engines to find your pages it is wise to generate a sitemap.

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more efficiently.

Go here to know more on how to set this up: http://www.sitemaps.org/protocol.html

If you have a lot of pages (up to 500 pages is free) you can auto generate them here: https://www.xml-sitemaps.com
Robots.txt http://sunderland.ac.uk/robots.txt

Great, your website has a robots.txt file.
Analytics Great, your website has an analytics tool.

   Google Analytics

PageSpeed Insights


Clicky Web Analytics